Personalization. Customization. Individualization. Whenever we hear buzzwords like these, we know that the world of business is changing. Gone are the days of one-size-fits-all products, so more and more companies are putting localization at the top of their growth agendas. In response to this changing landscape, localization managers are expected…
Why people’s phones are stuffed with apps is a question that can keep app marketers up at night. Some say it’s due to a psychological need for saving energy—apps help us accomplish more with less time and effort. Others attribute the success of apps to our constantly-connected lifestyle, which apps…
If our business is lucky enough to make it past its first few years, we often need to address the next hurdle: scaling. In this guide, we take a look at scaling from the perspective of internationalization (i18n) and localization (l10n). We address workflow efficiency and how localization technology can…
Globally, more than 2B people have a vision impairment. If you plan to launch an Android app for multiple markets, integrating accessibility features and services as early as possible into the Android internationalization process can help you increase your app’s reach even more. This tutorial will show you how to…
When Typhoon Odette hit the Philippines in December 2021 and led to prolonged Internet and power outages, many remote workers lost their means to work at the comfort of their homes. Devastating as it was, the typhoon should be a teachable moment for everyone to prepare for the next catastrophe.…
Realme is shaking up its number series by introducing new members of the family. There’s now a Plus model and an SE variant. But today, we want to focus on the ones we already know. So while we’re waiting for the vanilla Realme 9, first let’s take a look at…
Realme expands its popular series with the introduction of the Realme 9 Pro Plus model. A first in the series, the device offers high-end features without leaving the premium mid-range segment. Still, with its SRP of Php23,990, it’s the most expensive of the Realme 9 family. But is it worth…
As of 2022, a Microsoft 365 Personal subscription costs ₱3,499.00 per year in the Philippines. The one-time purchase of the standalone Office Home & Student 2021 sets you back ₱6,999.00. While Word, Excel, PowerPoint, and other Office apps are no doubt useful for work and school, many Filipinos just don’t…
Kumu is a social app for Filipinos that launched in February 2018 for Android and iOS devices. Its main appeal is letting users do livestreams and interact with followers in real time. Kumu enjoys an increasing user base as Filipinos flock to see their local celebrities and influencers showcase their…
Have you seen the video of former US President Barack Obama calling his successor Donald Trump a “total and complete dipshit”? How about the clip showing John Krasinski as Captain America? Or the one with Mark Zuckerberg claiming he has total control of the lives and secrets of people? These…